BusinessWeek Cover Story
A chance encounter with BusinessWeek revealed an interesting cover story about blogs. They approached the blogging phenomenon from PR/business perspective which is currently the most talked about issue however they did comment on something that has a broader impact.
Among other things RSS is turning the web itself on its head, all these years people have tried to design usable, good looking and interactive websites. All the efforts went into improving design, incorporating new features etc. We’ve got everything from CSS and flash to server side scripting/programming languages and databases to make the sites useful and worth visiting.
Then along comes RSS and (especially) design no longer matters much. People follow the content though aggregators not browsers. Suddenly what does matter is content and nothing but content. Design became obsolete.
Some people, since hardly anyone bothers to visit their websites, are already starting to think about the possibility of using only RSS. No website to serve as a frontend, no unnecessary clutter, just simple content. That’s it.
How do we get around this issue? Should we get around this issue?
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