Power of brands
March 22nd, 2006 
Comments(0)
Comments(0) Monochrom’s attempt to evaluate the actual power of brands by making Austrian people draw a total of twelve logos (nine international, three typically European) from memory, 25 people per brand.
See the attempts to draw Adidas, Apple, Toyota, Lacoste and other logos from memory. 
To tell you the truth I don’t think I’d be able to nail the Toyota logo even though I’ve been driving in one for 13 years or so. 
