M.E. Leclerc – an interview on corporate blogging

There’s an  interview on  The Red Couch with Michel-Edouard Leclerc (president of the Association des Centres Distributeurs E. Leclerc – otherwise known as Leclerc supermarkets) about corporate blogging and the reasons behind his involvement in this phenomenon.

It just fascinates me how someone so prominent, with so many things to do, can open up to the world and reveal what he really thinks about the world around him with such passion and on a regular basis. Most CEOs and businessmen would never even think of something like it. On the off chance they actually do sit down for an interview they just feed you the standard bullshit.

It would be damn near impossible if you think about slovenian corporate society. Sad really, but what can one expect from a country with  0.01% of bloggers and probably less than 10% of those who have heard of the word (relative to the entire population of course).

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