Fake Steve & the end of TV networks
Fake Steve Jobs in a boring rant, that’s anything but boring, predicts the end of TV networks. It is a rant, it is somewhat far-fetched as a thought experiment however it does contain some truth in there somewhere.
It’s over now. Your business model was a historical anomaly built on scarcity of a valuable resource and the willingness of a small group of network operators to not slit each other’s throats and to collaborate in exploiting the content producers. Sort of like the Five Families in New York. Wars are bad for business.
The networks, as such, are becoming obsolote, there’s hardly any doubt about that. Google is the new network, Apple is the new network…
Apple is not really a computer company anymore, or even a consumer electronics company. We’re a network. We take content and distribute it out to millions of people, who play it on handhelds (sold by me) and computer screens (ditto) and yes, maybe, sometimes, on actual TV sets. At one end of the value chain, the consumer end, people have already voted. They like my system better than yours.
But will the old gits be successful in changing their game from distribution to content production? Or rather… are they willing to step down? If the fight against movie/music piracy is anything to go by they’re more into the whole status quo deal. But the nature of the beast demands change…
Trust me, however, when I tell you that TV and movie people will figure it out too. These are not stupid people. And they are not un-greedy….The talented ones will go first. Bad news for you, TV networks. You’ll be stuck with the shittiest creators, the timid ones who don’t dare cross the chasm. Your shows will get worse and worse. Your sitcoms will grow lamer, if that’s possible. Your reality shows will grow stupider.
patience grasshopper… the day will come